White Creative Writing Services
Graphic design may capture the reader’s eye, but words sell the product or service.
Our copy, be it for a business profile, advertorial or radio script, shines with imagination, clarity and, quite often, humour. Patricia White and Mark Newman are both seasoned writers. Mark, a working journalist, has covered a myriad of topics for more than 20 years. Patricia has authored monthly columns for several magazines through the years, is a published poet and routinely makes her clients look great through her attention to their advertising copy.
If you need a marketing or communications strategy, a slogan, a media release or even a name for a new product or service, our concept development and creative writing skills will help you capture a prize-winning image.
Below are some examples that demonstrate our imaginative and out-of-the-box creative approach to advertising. Click the thumbnail pictures to see larger versions of the images. All rights reserved.
Read about Canada's proposed changes to our copyright laws.
Music and the Military—A Call to Arms Written by Mark Newman and Patricia White for the Click thumbnail to view document. (PDF - 330 MB) |
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Two military-related articles by Mark Newman The Invasion That Changed History 60th Anniversary of D-Day Veterans Salute 60th Anniversary of Dieppe |
Articles reprinted |
Welcome to the land of aaaaahs! Even the Wicked Witch of the West's cares and tensions would melt away. A concept developed for a hotel spa salon ad campaign. Click thumbnail to view document. |
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Top 50 Event Media Release This piece provides an example of a graphics-enhanced media release suitable for distribution electronically or by fax. Click thumbnail to view document. |
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Promotional Brochure This promotional brochure was delivered electronically in PDF format to a select client list. The company's branding and services have changed recently but this piece still offers a good example of promotional copywriting. Click thumbnail to view document or icon below for audio clip.
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Please contact us for more examples or to discuss your next promotional project.
Providing writing services for slogans, advertorials, radio scripts, communications, media releases, product mock-ups, newsletters, manuals, catalogues, programmes, brochures, marketing and branding initiatives.